CTIA Taps iconectiv as Strategic Partner for Association's Common Short Code Registry

CTIA selected technology provider iconectiv as its new strategic partner for its Common Short Code (CSC) Registry Services, it said Thursday. The company will start providing service Jan. 1, CTIA said. CSCs are the five- or six-digit codes businesses use to engage customers via text message. "Iconectiv's expertise will facilitate the successful transition of registry services as well as help continue to grow the use of CSCs by streamlining registration services using innovative data analytics and business intelligence solutions," said Rocco Carlitti, CTIA chief financial officer.