Adult Video Views To Hit 136 Billion This Year, Juniper Says
People will watch an estimated 136 billion adult videos in 2015, expected to grow to 193 billion by 2020, said Juniper Research Tuesday. Net growth is expected to be fastest in the U.S., and more modest in other mature markets such as Western Europe, while increased availability of 4G and Wi-Fi and more ownership of tablets and smartphones is expected to drive growth in developing regions, Juniper said. Such offerings as webcams and video chats are expected to outperform the industry overall in revenue generation, because they often charge a subscription rather than operate on a pay-per-view basis, though overall revenue is expected to begin declining in 2020 due to the plethora of free content, Juniper said.