Month After Aligning With HTSA, Nationwide Inks Long-Term TV Deal With JVC
Nationwide Marketing Group, which announced (see 1504220029) an alliance with the Home Technology Specialists of America last month, signed its first distribution deal with a major TV brand in 42 years, the companies said Tuesday. JVC TVs, including HD and 4K Ultra HD models, will be available to Nationwide’s dealer base of 3,800 vendors, they said. Tom Hickman, Nationwide senior vice president-electronics, called for a “long and prosperous relationship" between it and JVC parent company Amtran.