LG Co-sponsoring NCAA-Themed Trivia Event To Support Battier Foundation

In its role as NCAA corporate partner, LG said it would hold a “Beyond the Arc” trivia event in New York Tuesday night to raise funds for the Battier Take Charge Foundation. LG is launching the tweet-to-give campaign with former Duke and NBA basketball player Shane Battier, co-founder of the foundation. During the event, and through the remainder of the tournament, LG will donate $3 each time #LGTrivia is used, with the goal of raising $20,000 for the foundation's scholarship program, which awards four-year college scholarships to deserving young leaders from the Detroit, Houston and Miami areas, said LG. Fans can participate and help drive donations using #LGTrivia and can go to the LG NCAA fan engagement website, to play online trivia games and tweet results. They can also enter for a chance to win a trip to the 2016 NCAA Division I Men’s Basketball Final Four and LG prizes, said LG.