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Sky Makes New $5 Million Investment in OTT Startup 1 Mainstream

Sky has invested an additional $5 million in 1 Mainstream, a California-based over-the-top company, Sky said in a Tuesday announcement. Sky regards 1 Mainstream as “a pioneering OTT startup company that operates an automated platform for the distribution of linear and on-demand video to a wide range of internet-connected devices,” it said. Sky invested $2 million about 18 months ago in 1 Mainstream, whose platform Sky said “provides powerful automation technology to enable content companies to launch OTT services across multiple platforms.” Since its first investment in 1 Mainstream, Sky has used 1 Mainstream’s platform to “significantly broaden distribution of its OTT services such as Sky News and NOW TV to its growing digital audience,” Sky said.