PCIA hires Marissa Mitrovich, ex-Verizon, as vice president-program development, new position ... Willkie Farr promotes Michael Hurwitz to partner; he works on communications, media and privacy issues ... Broadcast Music Inc. hires Ann Sweeney, ex-Warner/Chappell Music, as senior vice president-global policy, new position, with the international portion effective in July, succeeding Ron Solleveld, now senior vice president-international, who said recently he'll retire from BMI in September ... Ciena hires Marcus Starke, ex-MicroStrategy, as senior vice president-chief marketing officer.

Tribune Broadcasting hires Bart Feder, ex-CNN, as senior vice president-news ... Frontier Communications promotes Michael Daniel to senior vice president-carrier and customer premise equipment ... Blinkx, Internet media company, hires Sudhi Herle, ex-Samsung, as chief product officer ... Stream Data Centers hires Robert Fulford, ex-NTR Metals, as vice president-marketing ... Tennis Channel promotes Allison Bodenmann to vice president and head-advertising sales ... Society of Cable Telecommunications Engineers names Daniel Howard, who has been senior vice president and chief technology officer, SCTE fellow, new staff position; SCTE searching for new CTO.