Retailers Offer Last-Minute Free TV Delivery for Super Bowl

Procrastinators still had time to get a new TV for the Super Bowl Friday, P.C. Richard and Sears said in email blasts. P.C. Richard offered free delivery for Saturday, with basic setup and recycling, for customers who ordered by 5 p.m. Friday. The offer was good on all HDTVs $995 and up. P.C. Richard continued its exclusive buy-one-get-one-free promo on 65- and 40-inch Samsung TVs (see 1501200041). In an email with the subject line “special message,” Sears offered savings of $500-$900 on Samsung 3D TVs and up to $700 off a Samsung 55-inch 4K Ultra HD TV. A live chat specialist told us we could receive the 4K TV on Saturday with no charge for shipping. Meanwhile, a forthcoming CEA study cited by CEA in an email Friday said more U.S. consumers reported buying TVs specifically for viewing the Super Bowl than for any other sporting event. CEA said 79 percent of sports fans identified as football fans, vs. 49 percent for baseball, 46 percent for basketball and 28 percent for hockey. Of U.S. adults who planned to follow Sunday’s game, 71 percent said they’d watch on live TV, 5 percent planned to record on DVR and watch later, and 5 percent said they’d watch online, CEA said. As for second-screen applications, 8 percent planned to follow social media posts about the game on Facebook or Twitter, 6 percent of respondents said they’d watch clips online, and 5 percent planned to follow news and statistics from the game online.