TCL to Market 4K TV In North America With QD Vision’s Quantum Dot Technology

The 55-inch 4K TV that TCL launched last month in China with quantum dot technology sourced from QD Vision (see 1412150034) will now debut in North America, TCL CEO Hao Yi told a CES news conference Monday. He brought QD Vision CEO Jason Carlson onstage to trumpet his company’s quantum-dot-based Color IQ technology as providing TVs everywhere with “the world’s best color.” Color IQ is the only technology that delivers 110 percent of the NTSC color gamut, Carlson said. “That’s better” than OLED’s 100 percent, “for a fraction of the price, and a fraction of the energy consumption,” he said. Statements like that in the past have landed QD Vision in hot water with OLED TV market leader LG, which has defended OLED as the best TV technology money can buy, including for its color performance (see 1403050056). LG at CES is introducing its own Ultra HD LCD TV with quantum dot technology sourced from Dow Chemical (see 1412150034), but is positioning that product on a tier below that of its top-of-the-line OLED TV offerings. “We’re actively looking to partner with other industry leaders to bring this exciting new technology to the market,” Carlson said of Color IQ. TCL didn’t release North American pricing or distribution details on the set, which bears the model designation “H9700.”