Bed Bath & Beyond Pushes Connected Home Products in Holiday Email Blast
Bed Bath & Beyond highlighted smart home products in an email pitch to customers Monday. A coupon offering 20 percent off a single-item topped a page headlined: “A Smarter Home for the Holidays.” The retailer pushed full-priced “innovative gifts” that work with a smartphone including the Philips hue lux LED light bulb starter ($99), the hue A19 bulb starter kit ($199) and the Honeywell Lyric Wi-Fi thermostat that's discounted by $50 through Dec. 31 to $229. Also included were a Belkin WeMo night cam ($129); a WeMo-enabled smart Crock-Pot ($129) controllable by a mobile device; and a Holmes whole-house humidifier with WeMo based app control ($199). An app-controllable Aura sleep system offering light and sound features to aid with sleep is $299.