Coupon site BluePromoCode launched a personalized iPhone app that...

Coupon site BluePromoCode launched a personalized iPhone app that funnels coupons to users from their favorite stores. With BluePromoCode, consumers can claim coupon codes, shop sales, and download in-store coupons, the company said. A goal of the app was to relieve pain points associated with mobile shopping, said CEO Michael Quoc. Consumers can complete the checkout experience with fewer phone taps while enabling them to “find and apply working discount codes in the process,” he said, and they can see which stores near them are offering in-store promotions that can be presented to a cashier straight from the app.