TVB, U.S. broadcast-TV industry association, hires

TVB, U.S. broadcast-TV industry association, hires Hadassa Gerber, ex-Syndicated Network Television Association, as senior vice president and chief research officer … Samsung Telecommunications America hires Robin Bienfait, ex-BlackBerry, as executive vice president-chief enterprise innovation officer, Global Enterprise Services; John Pleasants, ex-Disney Interactive Media Group, as executive vice president, Samsung Media Solutions Center America; and Mark Louison, ex-Boston Consulting Group, as senior vice president, Wireless Network Systems … One World Sports, multiplatform sports network, hires as senior vice presidents Kristen McNeill, ex-Tribune, for Western Division, and Mark Romano, ex-Outdoor Channel, Eastern Division.

Tribune Broadcasting promotes Paul Perozeni to vice president & general manager, WJW Cleveland … Facebook hires David Marcus, ex-eBay’s PayPal, to lead mobile messaging efforts as vice president … Hulu hires Beatrice Springborn, ex-Storyline Entertainment, as head-originals … On board of advisers at newly formed Coalition for Local Internet Choice (see separate report above in this issue) are Edyael Casaperalta, Center for Rural Strategies; Vint Cerf, Google; Sharon Gillett, Microsoft; Lev Gonick, OneCommunity; Blair Levin, Gig.U; and Matthew Rantanen, Southern California Tribal Chairmen’s Association … Lobbyist registration: Telcordia Technologies, doing business as iconectiv, Levick Strategic Communications, effective May 1.