World Trade Organization new director-general Roberto Azevêdo of Brazil...

World Trade Organization new director-general Roberto Azevêdo of Brazil starts, replacing Pascal Lamy … Free State Foundation hires Sarah Leggin, ex-law clerk for then-FCC Commissioner Robert McDowell and at CTIA and the foundation, as legal fellow, as Seth Cooper moves to Washington state and title changes to adjunct senior fellow, and Gregory Vogt, sole telecom law practitioner, named visiting fellow … Reverb Networks wireless networks company names Zoran Kehler, ex-Z/K Advisors and K/K Consulting, as CEO … Signiant file movement software for media and entertainment firm hires Greg Hoskin, ex-Miranda, as managing director-European and Asia-Pacific regions … Oppenheimer Europe hires Xavier Moreels, ex-ING, as managing director, and Nigel Daly, ex-own firm, as executive director, to start European technology and telecom investment banking franchise, of which Moreels is head … NAB TV board adds CBS Senior Vice President-Washington John Orlando filling CBS network seat, in place of CBS Executive Vice President-Planning, Policy and Government Affairs Marty Franks, retiring at month’s end (CD May 30 p19) … Tribal Technologies names Michael Marquez, Code Advisors, to board of mobile analytics firm … Lobbyist registrations: Google-owned GPS firm Waze, Sisu Strategies, effective Aug. 24.